Last week, Google made a really smart move and hired Mark Lopez to head its U.S. Hispanic efforts.

There has been a dramatic rise in the number of Hispanic owned businesses in the U. S.

Sparks Network is eyeing further expansion into the Latin American and U.S. Hispanic markets, signing a representation and co-operation agreement with a new joint venture set up by its Madrid-based member, Zebra Produccions, and Luis Villanueva's Somos Distribution.

Telemundo, the country’s No. 2 Spanish-language television network, is on the verge of an ambitious expansion phase to consolidate its market share in the United States and broaden its international alliances.

According to the latest US Census Bureau statistics, the Hispanic population brings $356 billion spending power to the marketplace.

Find the familiar (chips and salsa), the traditional (chorizo) and the exotic (cactus) at La Tapatia's three locations.

Everybody's Phone Company, Inc. (Pink Sheets:EVPH) announces today that advertising strategies and available pre-paid home phone service packages will target Texas' fastest growing population, Hispanics.

Corporations increasingly require Hispanic professionals. That’s the reasoning behind a quest to train 1 million Hispanic professionals within the next decade.

Companies must go beyond gross demographic data in order to craft effective strategies for marketing to specific ethnic groups.

Hispanics have a national buying power of $1 trillion nationwide, and it’s estimated at $34 billion in Arizona. The state is the 7th largest for Hispanic buying power, with California the largest at $249 billion.