Retail Marketing News
Griot to Discuss Marketing to Af. Ams. via Digital `Conversations’ at Stagnito’s Multicultural Retail 360 Conference | Retail Marketing News
Griot CEO Derrick Guest will outline how digital media brings products “alive” for the tech savvy African American market.
Ronald den Elzen Named CEO of Heineken USA | Retail Marketing News
den Elzen Succeeds Dolf van den Brink, who was appointed CEO of Heineken Mexico.
Starbucks Stops Racing Together | Retail Marketing News
The company still plans to conduct employee forums and conversations with police and community leaders.
New Research on Millennials and Polyculturalism to be Presented at AHAA Conference | Retail Marketing News
Presenters include Mintel, PEOPLE en Español and the Futures Company.
Snoop Dogg & Allen Hughes to Launch HBO Series | Retail Marketing News
The 1980s-era show focuses on inner city LA.
Dr. Pepper's`Dare’ Campaign Goes After Hispanic Millennials | Retail Marketing News
Created in conjunction with Telemundo, it will be shown during popular TV programs.
Millennials and TV Viewing | Retail Marketing News
Horowitz releases research on the viewing habits of multiple Millennial ethnic groups.
Binge TV Viewing Habits of Hispanic Consumers | Retail Marketing News
ThinkNow Research found the behavior is most prevalent among young adults.
Dewey Square Launches DSG Multi | Retail Marketing News
Dewey Square Group has launched DSG Multi, enabling its clients to effectively target, engage and influence key demographics in an increasingly diverse digital arena.
Starbucks’ CEO Defends `Race Together’ Initiative | Retail Marketing News
Critics question motives and potential success of having employees initiate race relations discussions.